Driveways and paving
Driveway and patio jobs worth the trip
Driveway company marketing for big-ticket jobs. Block paving, resin and patio enquiries from homeowners inside the radius you want to drive, sent straight to your WhatsApp.
Free 20-minute call. No contracts pushed. Takes 30 seconds.
- We run our own service business
- Leads straight to WhatsApp
- Live within 7 days
Your radiusonly homeowners you can reach
In secondsleads on your WhatsApp
The sale
High-value jobs need a longer follow-up
A driveway is not an impulse buy. It is a decision made over days or weeks, often with two or three quotes on the table.
Big ticket
One job can fill a week or more. Every enquiry matters.
Slow decision
Homeowners compare firms, wait for quotes and talk it over.
Visual choice
They pick the firm whose finished work looks right.
Follow-up wins
The firm that stays in touch is often the one booked.
Most quotes go quiet. Yours should not.
Most driveway firms lose jobs after the quote, not before it. The customer says "we'll think about it", and nobody calls back. A week later another firm chases them and gets the date.
Good lead generation gets the enquiry. Good follow-up turns it into a booked job. We do both, so you are not paying for leads that quietly fade.
We run an exterior cleaning firm and clean a lot of drives, so we see how homeowners think about the surface they park on. They want it to look right, last, and cost what they were told.
Want driveway jobs? Start here
Ads built around your best work and your postcodes.
Free 20-minute call. No contracts pushed. Takes 30 seconds.
- We run our own service business
- Live within 7 days
Facebook and Instagram
Meta ads with real job photos
Your best job is your best ad
Nobody searches for a new driveway until something nudges them. A neat finished drive in their feed does that. That is why Facebook and Instagram ads suit paving so well. The work is visual, and the photo does the selling.
We build each ad around one surface and one clear offer. A block paving ad, a resin ad and a patio ad each speak to a different buyer. We use real photos from your own jobs, because stock images look like stock images.
Our own driveway cleaning ads, like the one at the top of this page, taught us the same lesson. A clear before and after beats a long description. Our guide on writing ads that get booked jobs covers the photo, the wording and the call to action.
- Your own finished-job photos
- One surface and one offer per ad
- A short form or a message to WhatsApp
- Checked every day by us
New lead
- Name
- Helen
- Job
- Block paving, double drive
- Area
- Chelmsford
- Phone
- 07700 900214
Tap to call
08:47New lead
- Name
- Tom
- Job
- Resin driveway, front of house
- Area
- Maldon
- Phone
- 07700 900358
Tap to call
10:05New lead
- Name
- Priya
- Job
- Patio, about 30 square metres
- Area
- Witham
- Phone
- 07700 900472
Tap to call
12:31Targeting
Radius targeting that fits your travel
A job 40 miles away can cost more in diesel and time than it pays. We keep your ads inside the area you want to work.
Core towns
The postcodes next to you. Quick quotes, short drives.
Wider ring
Further out, kept to jobs big enough to justify the trip.
Homeowners
Aimed at people with a drive that suits the work.
No wasted clicks
Postcodes you do not cover are left out.
Draw the line. We stay inside it.
Most firms have a travel limit in their head. We turn it into a real radius around your yard or home, then split it into rings. Close jobs get a broad offer. Far jobs get a stronger one, so the trip is worth it.
You can change it any time. Full diary this month? Tighten the ring. Quiet spell? Widen it a little. Tell us on the call and we set it up. Our process takes you from that call to live ads, usually inside 7 days.
Google Ads
Google Ads for people comparing installers
Sponsored
Resin Driveways | Free Local Quotes
Resin, block paving and patios. Local installers, quotes booked this week.
- Resin
- Block paving
- Get a quote
Call 01632 960210
Catch them when they search and compare
Facebook finds people who might want a new drive. Google Ads finds the ones typing "resin driveways" and "block paving near me" today. They are further along, so the enquiry is often warmer.
We build Search campaigns around each surface you fit, in the towns you cover. Every call and form is tracked back to the ad, so you see which searches earn jobs and which just burn budget.
Many firms use both. Meta builds the pipeline early in the season. Google catches buyers who are already comparing three firms. We talk through the mix on the call. Your website matters too, so have a look at our websites for service businesses.
More driveways booked? Start here
Free 20-minute call. No contracts pushed. Takes 30 seconds.
- Leads straight to WhatsApp
- 38 leads at £7.42 each
Follow-up
Quotes chased automatically
Every enquiry sits on one board. You can see who is new, who has a quote and who has booked.
New1
- HelenBlock paving drive, CM3New
Contacted1
- TomResin driveway, CM9Called
Quoted1
- PriyaPatio, 30 square metres, CM8Quote sent
Booked1
- MarkTarmac drive, CM4Date set
No quote left to go cold
Reply while they are still looking
Leads reach you through WhatsApp lead alerts, with name, number, postcode and job. Ring back from the van or the site. A fast reply often decides who gets the visit.
Nudges after the quote
Our CRM and follow-up automation reminds you, and the customer, at set points after a quote. A friendly check-in a few days later is often all it takes.
Never miss the call
You cannot answer while a machine is running. An AI phone receptionist answers for you and sends the job details to WhatsApp.
Our own results
What we know from our own ads
These are our own roof cleaning figures, not driveway figures, and every trade and area is different. The lessons still carry across to paving.
Our own roof cleaning ad on Facebook and Instagram, £20 a day for 2 weeks.
Photos beat paragraphs
Show the finished job. Shoot a before and an after every time.
Speed beats polish
Ring within minutes. A rough reply today beats a perfect one tomorrow.
Seasons matter
Drives and patios sell best in good weather. Start early and keep the diary ahead.
If you also lay turf, fencing or decking, see our marketing for landscapers. If you clean drives as well, see exterior cleaning marketing.
How it works
From a free call to a booked season
Three steps. Usually live within 7 days.
Free 20-minute call
We learn your services, your postcodes and the jobs you want more of. Then we quote for your area.
We build it
Ads for your services and postcodes, the page they land on, and lead alerts linked to your WhatsApp.
Leads start coming in
Usually live within 7 days. We check the ads every day and keep the leads coming.
FAQ
Questions paving firms ask us
Do Facebook ads work for driveway companies?
They can. Driveways are a visual, big-ticket job, so a good finished-job photo shown to homeowners in your radius can start conversations. Results vary by area and job. See how our Facebook and Instagram ads work.
Can you target only the areas I want to travel to?
Yes. We set a radius around your base and can split it into rings, so close jobs and far jobs each get the right offer. You can tighten or widen it whenever you like.
Should I use Google Ads for resin or block paving?
Often, yes. Google Ads reaches people searching for "resin driveways" or "block paving near me" right now. Many firms run Meta and Google together, and we talk through the mix on the call.
How do you stop quotes going cold?
Leads go to your WhatsApp in seconds, and every enquiry sits on a simple board. Follow-up reminders go out after the quote. Read more on CRM and follow-up automation.
How much will it cost?
Plans start from £149 a month, plus the ad spend you choose, paid straight to Meta or Google. It is monthly rolling with no long contracts. See our pricing, and we confirm the price for your area on a free call.
Want a fuller diary? Start here
Tell us who you are, then choose a 20-minute slot. We'll ring you, learn your business and tell you straight what we would do.
Step 2 of 2
Pick a time
Your details are saved. Choose a day, then a time, and we ring you then.
You're booked in
We'll ring you on . Speak soon.
On the call
- We look at your services, your area and the jobs you want more of
- We show you our own real figures and what we would set up for you
- You get a straight quote for your area. No pressure, no lock-in
- We run our own service business
- Live within 7 days
- 38 leads at £7.42 each
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